Outbound sales for construction & strata services

Your reps sell.
We handle everything else.

TouchPoint is the outsourced sales desk for building-materials suppliers, contractors and strata service companies. We prospect, chase every quote, track every project and keep your CRM clean, inside the tools you already use.

Live in two weeks · Works in your CRM · No long-term contracts

What we report every month

Meetings booked for your field reps
Quotes chased and turned into orders
Projects found from permits and tenders
New accounts opened
Lunch & Learns and specs won
Pipeline added, against your own baseline
QUOTE FOLLOW-UP ·
OUTBOUND PROSPECTING ·
PERMIT & TENDER TRACKING ·
LUNCH & LEARNS ·
STRATA & PROPERTY MANAGER OUTREACH ·
CRM UPKEEP ·
TRADE SHOW FOLLOW-UP ·
MONTHLY REPORTING ·
QUOTE FOLLOW-UP ·
OUTBOUND PROSPECTING ·
PERMIT & TENDER TRACKING ·
LUNCH & LEARNS ·
STRATA & PROPERTY MANAGER OUTREACH ·
CRM UPKEEP ·
TRADE SHOW FOLLOW-UP ·
MONTHLY REPORTING ·

The problem

Hiring another rep is slow, expensive and risky.

Your best salespeople spend half their week on desk work: chasing quotes, updating the CRM, hunting for the next project. Meanwhile the open role sits unfilled.

24 wksAverage time to hire a sales role in CanadaPivotal Solutions
3+ moBefore a new B2B rep is fully ramped, often much longer in project salesThe Bridge Group
~1 in 3B2B sales reps leave within a yearBridge Group via SalesGSS

Services

One sales desk. Every job your reps don't have time for.

Pick a single service or run the whole desk. Every one is measured and reported back to you each month.

01 —

Quote Follow-Up

Every quote captured and chased on a set schedule from your rep's own inbox. Replies are sorted, revisions routed and big quotes escalated for a call.

Measured by quote-to-order rate

02 —

Outbound Prospecting

Targeted lists of contractors, builders, architects, property managers and strata councils, with personalised email, LinkedIn and calls that book meetings straight into your calendar.

Measured by meetings booked

03 —

Project & Tender Tracking

A weekly feed of new building permits, development applications and public tenders matched to your products, with outreach to the builder, GC or architect on each one.

Measured by projects found & specs won

04 —

Lunch & Learns

Continuing-education sessions booked with architecture firms, property managers and strata councils. We handle reminders, logistics and the follow-up afterwards.

Measured by sessions held & follow-on specs

05 —

CRM Upkeep

Clean records, every email and call logged automatically, and field voice notes turned into CRM notes. Stale deals are flagged before they go cold.

Measured by pipeline accuracy

06 —

Event Follow-Up

Every trade show, dealer night and strata expo lead contacted within 48 hours and moved into a sequence, so nothing sits in a badge scanner.

Measured by leads contacted & meetings

07 —

Monthly Reporting

A live dashboard plus a one-page summary every month: what moved, what we learned and what we'll change next.

Measured by results against your baseline

08 —

Web & Ads Add-Ons

Websites, landing pages, Google ads and LinkedIn content aimed at specifiers, contractors and property managers, from the TouchPoint marketing team.

Measured by leads & cost per lead

Who We Serve

Built for two markets other agencies don't understand.

We speak the language of specs, tenders, permits, councils and quotes, not SaaS demos.

Track 01

Construction & building materials

Manufacturers, distributors and trade companies with 1–5 field reps selling to contractors, builders, GCs and architects.

Typical clients

Trusses & engineered woodInsulation & building envelopeArchitectural productsWindows & doorsElectrical & HVAC distributionLumber & building supplySpecialty trades

What we go after

New building permitsPublic tendersArchitect specsOpen quotesDormant accounts

Track 02

Strata & property services

Companies selling repairs, maintenance and upgrades to strata corporations, property managers and building owners.

Typical clients

Envelope restorationRoofingPainting & coatingsWindow replacementMechanical & plumbingFire & life safetyEV chargingLandscaping

What we go after

Property management firmsStrata councilsDepreciation-report projectsMaintenance cyclesRFPs & bid invitations

We work inside your systems. You keep your data.

No new software for your team to learn. AI does the research and writing, and a TouchPoint coordinator approves everything that matters.

Your CRMDynamics 365, HubSpot, Salesforce or GoHighLevel
Your inboxOutlook or Gmail: follow-ups go out from your reps' own names
Your chatTeams or Slack alerts, approvals and a daily call list
AI-assistedClaude-powered research, drafting and reply sorting, with a person in the loop
Project dataBuilding permits, development applications and public tenders
CASL-awareConsent checks, unsubscribes and a full audit log of every message

How It Works

Live in two weeks. Proven against your own numbers.

We start with what you already have (open quotes and your CRM), so results show up before outbound even begins.

01
Week 1

Free quote audit

We review your last 3 months of quotes and pipeline to set the baseline we'll be measured against.

02
Weeks 1–2

Connect & shadow

We connect to your CRM and inbox and run in shadow mode: everything is logged, nothing is sent.

03
Weeks 3–4

Go live

Follow-ups start as drafts your reps approve, then send automatically once you trust them.

04
Month 2 onwards

Scale outbound

We add prospecting, project tracking and Lunch & Learns, and review results with you every month.

Accountability

The numbers you'll see every month.

Most building-products companies have never tracked these. Starting in your first month, you will.

Quote-to-order rateBefore and after TouchPoint, by rep and product line
Value recoveredOrders won from quotes we chased
Meetings bookedQualified meetings placed in your reps' calendars
New accountsFirst-time buyers opened
Projects foundPermits, tenders and strata projects matched to your products
Specs & sessionsLunch & Learns held and specs that followed
Loss reasonsPrice, timing or competitor, so you can fix the pattern
Rep hours savedDesk time handed back to selling

The Math

Another rep, or a sales desk?

Hire another repTouchPoint sales desk
Time to start~24 weeks to hire, then months to rampLive in about 2 weeks
First-year costBase + commission + car + benefits + recruiter feeOne monthly fee
Recruiter feeCommonly 20–30% of first-year payNone
If it doesn't workRestart the searchAdjust or cancel after the minimum term
ReportingUsually noneMonthly dashboard against your baseline
Field relationshipsYes, in personYour reps keep them; we feed them

TouchPoint doesn't replace your field reps. It makes each one more productive and covers the gap while you hire.

Pricing

Start small. Prove it. Then scale.

Every package includes setup, your CRM connection and monthly reporting.

Quote Recovery

For suppliers with open quotes that never get chased

$1,500 /mo+

The fastest way to prove ROI

  • Quote capture & follow-up
  • AI reply sorting & escalation
  • Daily call list for reps
  • CRM upkeep
  • Monthly report
Start with an audit

Full Outbound

For companies entering a new territory or market

$6,000 /mo+

Everything in Sales Desk, plus:

  • Dedicated part-time caller
  • Trade show & event program
  • Multi-territory campaigns
  • Web & ads add-ons available
  • Quarterly strategy review
Talk to us

Prices in CAD. One-time setup fee and 3-month minimum term. Final quote after your free audit.

Pilot spots open for BC & Alberta.

We're taking a small number of building-materials and strata-services pilot clients. Start with a free quote audit and see your baseline before you commit to anything.

Claim a pilot spot →

FAQ

Questions we hear most.

Do you replace our sales reps?

No. Your reps keep the site visits, demos and relationships. We take the desk work off their plate (prospecting, quote follow-up, project research and CRM updates) and fill their calendar with better meetings.

Do the emails come from you or from us?

Quote follow-ups go out from your rep's own Outlook or Gmail, in their name, and start as drafts they approve. New outbound runs from a separate domain we set up and warm up, so your main domain is protected.

Which CRMs do you work with?

Dynamics 365, HubSpot, Salesforce and GoHighLevel. If you don't have a CRM, we'll set one up. Your data always stays in your system.

How do you handle Canada's anti-spam law (CASL)?

Every contact is checked before anything sends, every message includes identification and an unsubscribe, opt-outs are honoured immediately, and every message is logged for an audit trail.

How do we know it's working?

Your free audit sets a baseline from your last 3 months of quotes and pipeline. Every monthly report compares results against it: quote-to-order rate, meetings booked, projects found and pipeline added.

What does strata services outreach look like?

We map the property management firms and strata councils in your territory, track upcoming maintenance and depreciation-report projects and bid invitations, and book meetings and council presentations for your estimators.

Free Quote Audit

See what's sitting in your open quotes.

Send us a few details and we'll set up a 30-minute call to review your quotes and pipeline, and show you what TouchPoint would chase first.

Free audit
No obligation
Live in about 2 weeks

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